Heading 1 with keyword and trigger

Heading 2 – as optional intro above a paragraph

This can be used for a text paragraph (body text) on a page. Be aware of a maximum of about 7 lines of text for each paragraph and the width of a text block can never be more than 2/3rd of the width of the display. With the exception of a mobile phone. When editing the texts, you can add extra value or let something standout by making the text bold, italic or by showing a deep link. It is seen as positive and pleasant to read by search engines, if key points are enumerated.

Based on the previous paragraph we can summarize the following:

• A maximum of about 7 text lines per paragraph.
• The width of a text block can never be more than 2/3rd of the width of the display.
• Use bold or italic texts to make it standout.
• Use a enumeration or numeric list to point out important issues.

A potential next paragraph or subparagraph can be placed here.

Heading 3 – image optimization

A supporting image, next or between the text can cause desired variety an visual support. An image can be optimized in following manners:

1. A filename which describes what you see in the image.
2. A narrowed/compressed version of the image.
3. A alt tag (a bar you see by mouse over).
4. A potential caption and contextual text.

Heading 3 – Amount of text an keyword density

There are a lot of discussions about the amount of text on a landing page. Pages are supposed to have at least 200 till 300 words, however there are enough examples of important pages who contain texts of 2.000 words. For a good landing page we advice you to use +/- 500 words wherein the important keywords return +/- 25x (5% keyword density). For your information: this page contains 565 words intotal.

Heading 2 – a list of internal links

For your link structure it can be interesting to refer visitors to relevant pages inside of your own website. You also keep the visitors on your website. Hereby you have the possibility to provide your pages with a relevant link with the proper link text (anchor text).

1. Read our blog message about the writing of effective webtexts.
2. Visit the infographic with all the on-page SEO elements.
3. Wants to know more about linkbuilding? Read all the basics here.
4. Or Finally read our approach of making a keyword analysis.